About
We accelerate transformation without being consumed by the process. Founded by Lagan Bajaj and Ritvik Singh — a two-person studio for custom websites, brand design, and engineering.
Why the name
Catalyst is a digital experience and technology studio. We help ambitious businesses transform ideas into high-performance websites and products — from brand and UI/UX to Next.js development, performance and security.
We turn ambition into digital momentum.
We build digital experiences that create movement.
The Catalyst idea
Founders
Not a bench of contractors behind a logo. Design and security sit in the same conversation — so the site that ships is the one they actually built.
Founder 01
Product & design
Co-founder
Lagan leads what the business feels like online — brand, structure, and interface. She treats a website as a product: what it says, how it moves, and why someone should act. The visual language and conversion path start with her.
Founder 02
Engineering & security
Co-founder
Ritvik builds the system underneath — performance, security, and the tools that have to hold up in the open. Cybersecurity analyst by training: offensive testing, detection, and DLP. He ships the engineering, including Sentinel.
Visit portfolio ↗Lagan sets the experience. Ritvik hardens the build. Clients get one studio — not a handoff between a designer and an engineer who have never spoken.
What we believe
Six standards every digital product should meet. If a build misses one of these, it isn’t finished — it’s just shipped.
A website should never exist simply because a business “needs a website.” The product has to move someone.
The interface has to make the offer, the difference, and the next step obvious — without making people work for it.
Taste, clarity and restraint are how a business feels serious online. Decoration is not the same as presence.
Speed, accessibility and stability are part of the product — not extras bolted on before launch day.
Every section has a job. Movement is the point. Looking finished is never enough.
The foundation should be ready for what’s next — not frozen the moment the site goes live.
Who we help
From growing businesses to one-of-a-kind proposal and birthday experiences — we build digital products that communicate clearly and feel intentional.
Next step
If the work needs to move, start the conversation.
Let’s build digital experiences that create movement.